Mauria Betts

  • Job Title: Founding Partner
  • Company: Potency
  • Specialization: Marketing and Brand Development
  • Location: Portland, Oregon
  • Linkedin


Mauria is the founder of one of the first cannabis creative agencies, Potency. Since founding Potency in 2014, she has lead brand development for some of the most successful cannabis companies currently on the market, including Select, CCELL, Yerba Buena, and Upward Cannabis Kitchen. Her affinity for emerging markets and collaborating with industry leaders has resulted in an international client roster. Mauria is also Director of Branding for Stem Holdings Inc., a publicly traded, multi-state, vertically integrated cannabis company. In addition, she serves on the National Cannabis Association’s Packaging and Labeling committee.
“Recognized in Courier Magazine and “21 Cannabis Brands to Watch” by HIGH TIMES